PRODUCT DESIGNER
Neil Thorne

Hi, I'm a UK based digital product designer and UI/UX fanatic. I love creating human-centric, delightful and meaningful online experiences.

  • Currently employed by
    Divido
  • My role
    Lead Product Designer
  • Industry / Sector
    Fintech - Retail Finance
About Me

Hello, I’m Neil Thorne, a product designer with over two decades of digital experience who is located in the beautiful South West of the UK. I love to turn complex ideas into intuitive user experiences that leave a lasting impact. 🚀

My expertise spans the entire product development cycle, from strategy, ideation and research to crafting prototypes, designing elegant user interfaces, and delivering polished assets ready for production. I thrive on collaboration with driven, optimistic individuals who share my passion for delivering excellence in every project.

As a designer, I am driven by a relentless curiosity to understand the intricacies of user behaviour and cultivate moments of empathy to build better connections with the products and services they use. By blending user insights with strategic objectives, I strive to craft experiences that are not only engaging and intuitive but also capable of delighting users🎨

‍As a human, I'm a proud father of three incredible children and married to an amazing woman (my school sweetheart) for 20 years. When I’m not immersed in work or family commitments, you’ll likely find me breaking a sweat in my home gym, enjoying outdoor adventures on my bike or paddleboard, or indulging in the latest binge-worthy series on Netflix

View my work
My Creds...

As a digital product designer with over two decades of experience, I've witnessed the evolution of technology, the ebb and flow of trends, and the emergence and fading of various design tools. My journey in digital product design has been diverse, encompassing a wide range of roles and skills.

In the early stages, I delved into crafting table-based layouts using Dreamweaver (not the most glamorous era!), and then transitioned to front-end development, meticulously coding pixel-perfect designs in HTML & CSS. However, I soon realised that my true passion lay in design, particularly in crafting user-centric experiences.

Later, my fascination with human psychology in design became apparent: What influences people's behaviour? How, when, and where do they interact with digital products? What drives their motivations and expectations, and how can we tailor information to resonate with them? This exploration led me to specialise in UX design, where I continue to thrive and innovate.

Skills
Product Design
100%
UX Design
100%
UI Design
90%
Prototyping
80%
User Research
70%
User Testing
80%
Branding
70%
Coding
20%
Tools
Figma
90%
Adobe XD
90%
Sketch
80%
Invision
70%
Photoshop
70%
Illustrator
60%
Pen & Paper
100%
My Product Design Principles
Research

Ask first. Understand the business objectives, define the audiences, identify the problem space and focus on outcomes.

Service Design

Problem solving. Understand a user's entire journey with a service and create solutions that meet their needs.

Product Design

Take shape. Once the solution is defined we create a roadmap, establish the architecture and design the product.

UI/UX Design

Function and form. From prototypes to UI designs, you'll have pixel perfect designs and impeccable user journeys.

Accessibility

Is not a bolt-on! Establish usability, meet accessibility needs and ensure an inclusive, delightful experience for all.

Testing

Keep learning. Testing is important to validate design thinking and to continually listen, learn, iterate and improve. 

Education
1999-2001
Bath Spa University
HND Creative Media
1997-1999
Bath College
NVQ Art & Graphic Design
Experience
2023 - Present
Divido
Senior Product Designer

Designing a suite of retail finance products and services that better connects merchants, lenders and payment partners.

2021 - 2022
Code Change
Head of UX & Design

Leading the user-centric redesign of a global automotive finance and insurance selling service.

2015-2021
Aerian Studios
Lead UX Designer

UX, design and research lead within the agency, designing digital experiences for a range of charity and non-profit clients.

2012-2015
Proof Digital
Lead UX Designer

Design and UX lead for a Digital Marketing and CRO agency.

2001-2012
Dentons Digital
Web Designer

Over a 10 year period I worked as a web designer and front-end developer, progressing to web manager

Brands

I've had the privilege of collaborating with top-tier brands and organisations on digital projects of various scopes and scales. With an open-minded approach, I strive to foster deeper connections and craft intuitive, meaningful experiences that resonate between brands and their customers.

Contact Me
07590 423629
hi@neilthorne.uk